A
RT DIRECTION1. UPS

2. OREO Cakesters

3. AEF

4. Twitch

5. Tinder

D
ESIGN1. Graphics

2. Editorial

3. Zines

A
RT1. Gallery

2. Sashimi Cake

Unleash Your Ugly - Twitch (SPEC)
Welcome to Twitch, where grown professionals get owned by 13 year olds right on your computer screen. One hit KOs, rage quits, and victory dances galore, Twitch celebrates gamer culture by matching your intensity for gaming.
2021 AAF Austin ADDY Gold - Magazine Advertising Campaign
2021 AAF Austin ADDY Gold - Copywriting
2021 AAF Austin ADDY Gold - Illustration Campaign
2021 AAF Austin ADDY Bronze - Social Media Campaign
2021 AAF Austin ADDY Bronze - Integrated Consumer Campaign
THE UGLY METER
Twitch will feature their ugliest, most action-packed streams on their home page.
They’ll also encourage users to unleash their ugly further with a custom emote generator.
Twitch will feature their ugliest, most action-packed streams on their home page.
They’ll also encourage users to unleash their ugly further with a custom emote generator.
AD: Kelly Kim, CW: Joel Linkewer